TikTok Shop⚡ TikTok Shop hit $33B in global GMV in 2024 — and it's just getting started⚡ Food & beverage is one of the fastest growing categories on TikTok Shop right now⚡ 67% of TikTok users say the platform inspires them to shop even when they weren't planning to⚡ The average TikTok Shop affiliate video drives 3x more conversions than a paid adE-Commerce⚡ Global e-commerce sales are projected to hit $8 trillion by 2027⚡ Brands with a strong TikTok presence see 2–3x more website traffic within 90 days⚡ 72% of consumers say they discovered a new product through social media in the last 6 months⚡ Small businesses that launch on TikTok Shop see an avg 40% revenue increase in the first 6 monthsLive Selling⚡ TikTok Live shopping converts at 9x the rate of traditional e-commerce⚡ Live selling is projected to be a $55B market in the US by 2026Affiliates⚡ Affiliate-driven content generates 58% of TikTok Shop revenue for top brands⚡ Brands with 50+ active affiliates see 4x more monthly GMV than brands with fewer than 10TikTok Shop⚡ TikTok Shop hit $33B in global GMV in 2024 — and it's just getting started⚡ Food & beverage is one of the fastest growing categories on TikTok Shop right now⚡ 67% of TikTok users say the platform inspires them to shop even when they weren't planning to⚡ The average TikTok Shop affiliate video drives 3x more conversions than a paid adE-Commerce⚡ Global e-commerce sales are projected to hit $8 trillion by 2027⚡ Brands with a strong TikTok presence see 2–3x more website traffic within 90 days⚡ 72% of consumers say they discovered a new product through social media in the last 6 months⚡ Small businesses that launch on TikTok Shop see an avg 40% revenue increase in the first 6 monthsLive Selling⚡ TikTok Live shopping converts at 9x the rate of traditional e-commerce⚡ Live selling is projected to be a $55B market in the US by 2026Affiliates⚡ Affiliate-driven content generates 58% of TikTok Shop revenue for top brands⚡ Brands with 50+ active affiliates see 4x more monthly GMV than brands with fewer than 10TikTok Shop⚡ TikTok Shop hit $33B in global GMV in 2024 — and it's just getting started⚡ Food & beverage is one of the fastest growing categories on TikTok Shop right now⚡ 67% of TikTok users say the platform inspires them to shop even when they weren't planning to⚡ The average TikTok Shop affiliate video drives 3x more conversions than a paid adE-Commerce⚡ Global e-commerce sales are projected to hit $8 trillion by 2027⚡ Brands with a strong TikTok presence see 2–3x more website traffic within 90 days⚡ 72% of consumers say they discovered a new product through social media in the last 6 months⚡ Small businesses that launch on TikTok Shop see an avg 40% revenue increase in the first 6 monthsLive Selling⚡ TikTok Live shopping converts at 9x the rate of traditional e-commerce⚡ Live selling is projected to be a $55B market in the US by 2026Affiliates⚡ Affiliate-driven content generates 58% of TikTok Shop revenue for top brands⚡ Brands with 50+ active affiliates see 4x more monthly GMV than brands with fewer than 10TikTok Shop⚡ TikTok Shop hit $33B in global GMV in 2024 — and it's just getting started⚡ Food & beverage is one of the fastest growing categories on TikTok Shop right now⚡ 67% of TikTok users say the platform inspires them to shop even when they weren't planning to⚡ The average TikTok Shop affiliate video drives 3x more conversions than a paid adE-Commerce⚡ Global e-commerce sales are projected to hit $8 trillion by 2027⚡ Brands with a strong TikTok presence see 2–3x more website traffic within 90 days⚡ 72% of consumers say they discovered a new product through social media in the last 6 months⚡ Small businesses that launch on TikTok Shop see an avg 40% revenue increase in the first 6 monthsLive Selling⚡ TikTok Live shopping converts at 9x the rate of traditional e-commerce⚡ Live selling is projected to be a $55B market in the US by 2026Affiliates⚡ Affiliate-driven content generates 58% of TikTok Shop revenue for top brands⚡ Brands with 50+ active affiliates see 4x more monthly GMV than brands with fewer than 10
$50 per session + $20 show-up bonus

The New Way for Brands to Sell Live.

Post a brief, and we match you with a vetted host and run the live from our Atlanta studio. Every order ties back to the session that sold it.

Book a DemoHost a live
How it works

Three steps from brief to booked revenue

You do not manage hosts, schedules, or studios. We run the loop end to end and hand you the numbers.

  1. 01

    Post a brief

    Tell us the product, the goal, and the dates. It takes a few minutes and lands straight on our hosting board.

    Glow Serum · BeautyOpen
    Sessions requested4
    Applications11 hosts
  2. 02

    We match and host it

    We assign a vetted host, book a room at the Atlanta studio, and run the live on TikTok Shop. You ship product and show up if you want to.

    Live from Room A
    HostJasmine M.
    Product inRoom A2:00 PM
  3. 03

    Everyone earns on performance

    Orders and GMV are tied back to the exact session and host. Hosts get paid automatically, and you only scale what sells.

    Session logged
    Orders attributed418
    Host payout sent$170

The stack we run commerce on

Optimizely
Adobe
TEALIUM
Kameleoon
dynamic yield
Quantum Metric
fullstory
Google Analytics
GLASSBOX
Liftmap
VWO
The platform

An operating system for live selling

Agencies run live sessions out of group chats and spreadsheets. Every part of the loop is a real module here, from product intake to payout.

  • Session management at scale

    Glow Serum · Room AScheduled
    Everyday Tee · Room BProduct in
    Cold Brew Kit · Room ADraft

    Bookings, schedules, and product status in one workspace.

  • Scheduling and go-live

    Live now42:19
    Room A · Jasmine M.2:00 PM

    Assign host, room, and time, then run the live on TikTok Shop.

  • Host and product leaderboards

    1Jasmine M.$12.4K
    2Devin R.$9.1K
    3Tia A.$7.8K

    Ranked by live sales, updated as sessions are logged.

  • Product intake

    Arrived at warehouse
    Tracking 1Z·····482148 units
    Assigned to sessionAug 12

    Brands ship to the warehouse and every unit is tracked to a session.

  • TikTok Shop integration

    TikTok ShopConnected
    Products synced86
    Orders today311

    Sync products, orders, and GMV instead of rebuilding spreadsheets.

  • Automatic payouts

    $170payout sent
    $50 base$20 show-upCommission

    Per-session pay plus commission rules, run through Stripe.

  • Session attribution

    LiveOrderHost
    Attributed to session #418$48

    Tie orders and GMV during a live back to the exact host and session.

  • Host style tagging

    Auto-tagged
    High energyBeautyDemo-ledRepeat closer

    Tag each host by energy and the products they sell best.

  • Spot winners and repeat

    Best-selling sessionRoom A · Fri

    Surface the hosts and products that convert, then book more of them.

  • Host earning alerts

    +
    You just earned $242 orders · just now

    Hosts see what they made the moment a live is logged.

  • Built-in chat

    New brief just dropped
    On it — I can host Friday

    Brand, host, and our team in one thread. No email chains.

Hosts

Vetted hosts, ranked by what they sell

Every host is tagged by category and energy, then ranked on live sales. You get the ones who convert for your product, not whoever is free.

JM
Jasmine M.Beauty · Haircare
$12.4K
GMV
418
Orders
9
Lives
DR
Devin R.Streetwear · Footwear
$9.1K
GMV
263
Orders
7
Lives
TA
Tia A.Home · Wellness
$7.8K
GMV
304
Orders
6
Lives
MC
Marcus C.Tech · Gadgets
$6.2K
GMV
188
Orders
5
Lives
NB
Nia B.Skincare · Beauty
$5.4K
GMV
212
Orders
5
Lives
AR
Andre R.Fitness · Supplements
$4.9K
GMV
141
Orders
4
Lives
KP
Kayla P.Fashion · Accessories
$4.1K
GMV
167
Orders
4
Lives
SJ
Simone J.Home · Kitchen
$3.6K
GMV
128
Orders
3
Lives
EO
Elijah O.Footwear · Streetwear
$3.2K
GMV
104
Orders
3
Lives
RL
Rae L.Wellness · Beauty
$2.8K
GMV
96
Orders
3
Lives

Sample host cards shown for illustration. Live figures populate from logged session results.

See open hosting briefs
Results

What happens when the lives run consistently

The brands that win are not the ones with the biggest budget. They are the ones that go live on a schedule with a host who fits the product.

  • Beauty brand· Haircare
    Before$2.1K
    After$18.6K
    Monthly GMV, 90 days

    Moved from one founder-led live a week to four hosted sessions, same product catalog.

  • Apparel brand· Streetwear
    Before$5.4K
    After$31.2K
    Monthly GMV, 120 days

    Two hosts rotated by category after leaderboard data showed a clear conversion gap.

Figures shown are illustrative examples of the model, not specific client results.

Track Record

Why trust us with the room

We ran commerce operations for brands long before we put a studio behind it.

Operating E-commerce

7 Years

Every system and SOP we run on your brand came out of running real stores, not a course.

Brands Scaled

8 Figures

Three brands taken to eight figures. We have seen what compounds and what quietly kills a shop.

Our Cut

10%

A flat setup fee, then 10% of net revenue. If your revenue does not move, neither does our upside.

FAQ

Two sides, two sets of questions

Brands want to know what it costs and whether the sales are real. Hosts want to know what it pays and when. Still stuck? Talk to us.